About the Job
Purpose
Creative Digital Marketing Specialist is responsible for developing and executing innovative digital marketing campaigns that enhance brand visibility, engage target audiences, and drive conversions.
Main duties & responsibilities
- Conceptualize and create engaging digital marketing campaigns across multiple platforms (social media, email, website, etc.).
- Collaborate with cross-functional teams to align campaign objectives with overall business goals.
- Develop high-quality content including blog posts, social media updates, videos, infographics, and other digital assets.
- Ensure all content is optimized and adheres to brand guidelines.
- Manage and grow the company’s social media presence on platforms such as Facebook, Instagram, Twitter, LinkedIn, and others.
- Create and schedule engaging posts, monitor interactions, and respond to audience inquiries.
- Design and execute email marketing campaigns to nurture leads and engage customers
- Monitor and analyze the performance of digital marketing campaigns using tools.
- Prepare regular reports to assess campaign effectiveness and provide actionable insights.
- Stay updated on the latest digital marketing trends, tools, and technologies.
- Research competitors and industry best practices to identify new opportunities for growth.
- Work closely with designers, developers, and other marketing team members to ensure cohesive campaign execution.
- Partner with external agencies or freelancers as needed for specialized projects.
- Assist in managing the digital marketing budget, ensuring effective allocation of resources for maximum ROI.
- Continuously suggestion & insight to refine strategies based on data-driven insight
About You
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: 4 years of experience in digital marketing or a related role; experience in creative roles preferred.
- Proficiency in digital marketing tools
- Strong graphic design skills using tools like Adobe Creative Suite (Photoshop, Illustrator) or Canva.
- Excellent writing and editing skills with a strong attention to detail.
- Familiarity with best practices and analytics tools.
Required Skills
- Adaptability
Desired Skills
- Adaptability
- Application is only through [email protected].
- Please send your credential/CV in a single PDF/Word format
- Write the position name you apply for on the headline/Subject of your email and also make sure that your file/CV is named by your full name
More Information
- Address Ethiopia
- Experience Level Mid level
- Total Years Experience 0-5
