Job Description
Major Responsibilities
We are seeking an innovative marketing manager to promote our company’s brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department’s budget and staff, as well as preparing forecasts.
Duties and Responsibilities
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Developing and managing the marketing department’s budget.
- Developing & overseeing branding, advertising, and digital marketing campaigns.
- Evaluating and optimizing marketing and pricing strategies.
- Analyzing market trends and preparing forecasts.
- Generating new business leads.
- Increasing brand awareness and market share.
- Coordinating marketing strategies with the sales, financial, public relations, and production departments.
- Preparing and presenting Monthly, quarterly and annual reports to senior management.
- Promoting our brand at trade shows and major industry-related events.
- Keeping informed of marketing strategies and trends.
Reported for ፡ Chief Marketing and Sales Officer
Location፡ WebSprix Head Quarter
Job Requirements
Requirements
- Bachelor’s degree in marketing, finance, business administration, or similar.
- At least two years’ experience as a marketing manager.
Required core competency:
- Proficiency in digital marketing skills.
- Extensive knowledge of marketing strategies, channels, and branding.
- Superb leadership, communication, and collaboration abilities.
- Exceptional analytical and problem-solving skills.
- Strong time management and organizational abilities.
More Information
- Address Ethiopia
- Experience Level Manager
- Total Years Experience 10-20