About the Job
- The Marketing Research and Development Division reports to Corporate Marketing and Sales department and performs the following activities:
- Develops specific marketing research plans, leads and controls its implementations to ensure that the profit maximization goal of company is met.
- Formulates and implements the marketing research policies, practices and procedures.
- Identifies and determines the scope of marketing research needs, including secondary research and research design/implementation.
- Designs qualitative and quantitative research plans for customer service improvement.
- Recommends necessary adjustments to the prices of the products by making sound assessment of the market trend.
- Conducts feasibility and market studies on new / modified distributions, prices, brands, quality, new export routes etc.
- Analyze research and develop reports summarizing key findings and making related recommendations.
- Strongly works for the identification of potential markets and export destinations.
- Consults the top managers and business unit managers about new customer requirements and objectives.
- Researches the different factors (internal and external) that influence the company’s sales performances.
- Conducts customer satisfaction surveys & presents the findings and recommendations to the management.
- Generates periodic reports & presents to the Corporate Marketing and Development Director.
- Develops specific market promotion and communication plans, leads and controls its implementations to ensure that the profit maximization goal of company is met.
- Develops ideas for promotional marketing campaigns.
- Formulates and implements all market promotion and communication policies, practices and procedures.
- Determines length and timing of promotions.
- Supervises advertising, sales promotion, public relations and personal selling activities.
- Plans advertising and other promotional campaigns.
- Performs other duties as assigned or required by Corporate Marketing and sales Department and other top level managers of the company.
About You
- BA Degree in Marketing and other related fields
- 8 years relevant experience
Required Skills
- Action planning
Interested applicants shall submit their Curriculum Vitae, application letter, non-returnable copies of relevant documents in person to our office Addis Ababa kirkos Sub city near sarbet square Elilta Building 4th floor. For further information you can call us through phone number 0111-264351 or you can send us via e-mail [email protected] within 7 working days from the date of this announcement.
More Information
- Address Ethiopia
- Experience Level Senior
- Total Years Experience 5-10
