REPI SOAP & DETERGENT S.CO formerly known as REPI Soap Factory was established 1974. Less than a year after its formation, it was nationalized by the Ethiopian government & was managed under the direct supervision of the National Chemical Corporation and was re-established as a public enterprise in 1992 by the council of Ministers.
At that time, the company’s main vision was to compete against local & imported powder detergent products through its famous brand “ROL” , due to the machinery age and technological issues there was an issue of wastage which nearly bankrupted the company but thanks to a pioneering idea of creating detergent bar (cake) in 1979, Repi gave birth to a new line of product and a new brand “Ajax”. Again in 1994 production of a liquid detergent was introduced under the brand name ‘LARGO”
Following the earmarking of REPI Soap factory by the government for joint venture partnership , LINA PLC undertake a series of studies on the factory with the aim of concluding a joint venture agreement with the government. The joint venture arrangement lasted one year followed by a full takeover of the share company LINA PLC after settling of the remaining 49% share previously held by the Ethiopian government.
In July, 2014 Wilmar International a Singapore based Agro Business group acquired 50% ownership in the company.
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