Job Description
- Formulate and lead the implementation of the corporate strategy.
- Formulate and implement the Innovation, Business and Marketing & Branding strategies.
- Develop and implement policies and procedures for the Innovation, Business and Marketing & Branding functions.
- Lead the company’s growth by coordinating the design and implementation of the company’s corporate strategy and plans, and monitoring enterprise performance against key performance metrics and indicators.
- Manage and coordinate all marketing, advertising, PR, promotional activities in liaison with business unit leaders.
- Develop the marketing strategy of new and existing products and services.
- Review transformation plan deliverables, with a customer-centric focus and the flexibility to adjust to new innovations, regulations, and priorities.
- Spearhead the development of tools to facilitate research, proofs of concepts, and roadmap Spearheaded items.
- Conduct new product and service feasibility study, benchmark survey, customer satisfaction survey, and marketing, company, industry and country-wide research.
- Lead the development and presentation of research proposals to management for approval.
- Provide training, coaching, and mentoring of work units, and employees on strategy development and implementation.
- Prepare periodic strategy implementation, and operational and project performance reports at the corporate level.
- Involve in the development of business continuity and ensure the communication of change management plan.
- Prepare periodic reports.
Job Requirements
Qualification & Work Experience
- Bachelor’s Degree in Public Relations, Marketing, Communications, Business Administration, Economics, or a related field
- At least 8 years experience, 3 of which should have been in a managerial role
- Experience in business and product development, marketing, and public relations is preferable.
- Relevant professional certification is advantageous.
More Information
- Address Ethiopia
- Experience Level Senior
- Total Years Experience 5-10