Kerchanshe Equipment
Kerchanshe Equipment is delivering industry-leading power and equipment solutions, backed by unrivalled support services. It is our goal to be the global benchmark for equipment dealerships and to be a constant growth partner for every customer.
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POSITION OVERVIEW
Kerchanshe Equipment Business Unit is committed to attracting and retaining exceptional talent and encourages qualified professionals with a passion for Construction Machineries and Equipment Sales, Services, Marketing and Customer Service Excellence, to apply.
We are seeking a highly motivated, customer-focused, and technically competent Senior Machine Sales Engineer, to join its growing; Construction Machineries and Equipment Sales, Services, Marketing and Customer Aftersales Service Team.
Position Title: Senior Machine Sales Engineer (3)
Department: Sales and Customer Experience
Reports To: Machine Sales Manager
Location: Gellan
Employment Type: Full-Time
KEY RESPONSIBILITIES:
- Know and follow all Company policies, safety rules and Environmental regulations, including maintaining a safe, clean, and orderly work area, fully participating in Company accident prevention and safety improvement activities.
- Exemplify the Company’s Corporate Values of Integrity, Customer Focus, Accountability and Teamwork.
- Attend and participate in all meetings, trainings, and activities as required.
- Effectively manage the resources to solve problems, driving Customer Loyalty through the proper and fast response.
- Keep the Management at the Head Office timely informed of any relevant problem or urgent action to be taken.
JOB ROLE:
- Serves customers by identifying their needs and engineering adaptations of products, equipment, and services.
- Identifies current and future customer service requirements by establishing personal rapport with potential and actual customers
- Provides product, service, or equipment technical and engineering information by answering questions and requests.
- Establishes new accounts and services accounts by identifying potential customers and planning and organizing sales call schedule.
- Prepares cost estimates by studying all related market information using Caterpillar & Mantrac tools to turn the information into presentable report.
- Determines improvements by analyzing cost-benefit ratios of equipment, supplies, or service applications in customer environment and engineering or proposing changes in equipment, processes, or use of materials or services.
- Gains customer acceptance by explaining or demonstrating cost reductions and operations improvements.
- Submits proforma by conferring with Sales manager.
- Develops customer’s staff by providing technical information and training.
- Complies with federal, state, and local legal requirements by studying existing and new legislation and anticipating future legislation.
- Prepares sales engineering reports by collecting, analyzing, and summarizing sales information and application trends.
- Contributes to sales engineering effectiveness by identifying short-term and long-range issues that must be addressed, recommending options and courses of action, and implementing directives.
- Contributes to team effort by accomplishing related results as needed. Prospects Acquisition
- Actively prospect potential new customers
- Maintain an awareness of competitor activities
- Applies Mantrac’s sales methodology to progress sales opportunities through the sales funnel.
- Record and manage all opportunities to stage and exit criteria
- Record all lost sales and competitor information
- Produces a reliable monthly sales forecast based upon opportunity pipeline and customer’s decision stage using Sales Force
IMPORTANT CONTACTS:
INTERNAL CONTACTS:
- Service Department.
- Parts Department.
- I.T. Department.
- Imports Department
- Center of Excellence
EXTERNAL CONTACTS:
- Customers.
- Forwarders / Transitory
- Local Suppliers Centre of Excellence
The Position follows the normal working environment of the organization.
- Indoor: 30%
- Outdoor: 70%
Job Requirements
Education
- BA/BS University degree with a concentration in marketing, promotions, advertising sales, or business administration preferred
Experience
- 3 to 5 years of industry sales experience
- Familiarity with office software and phone systems
- Full proficiency in English & Amharic Language (Reading, Writing & Speaking)
- Driving License
Competencies & Skills
- Problem solving
- Product knowledge
- Selling to customer needs
- Product development
- Presentation skills
- Technical understanding
- Verbal communication
- Requirements analysis
- Innovation
WHAT WE OFFER
- Competitive compensation and benefits package.
- Professional development and automotive product training.
- Exposure to innovative electric vehicle technologies.
- Career growth opportunities within a leading automotive organization.
- Dynamic, customer-focused, and professional work environment.
Applicants who fulfill the above-mentioned criteria should apply via this link (https://forms.gle/pXSXVEFdN4ztqop17)along with cover letter addressing from July 02, 2026 up to July 8, 2026.
We strongly encourage women to apply
Note: Only short-listed candidates will be contacted.
More Information
- Experience Level Mid level
- Total Years Experience 0-5
- Qualification BA/BSc

